Friday, July 19, 2013

Why Your Blog Failed

So the year was 2007. You received your shiny new Dell out of the box. You finally had WiFi built into your computer. The world was waiting for all your new thoughts. You were going to be the next great blogger. So you signed up on blogger.com. You were ready!

Fast forward six years. Your iPhone has the smallest keyboard that is able to also be functional. 140 characters is all the rage. Your old blog hasn't been seen in 4 years. The follower you do have is on a much cooler site now. And nothing happened. You were going to change the world. But instead, the world changed around you. My blog failed. Badly. Today was the first time I looked at it in years. It turns out it may get 5 visits a month. Usually it's to read my post about Facebook and how no one remembered my birthday once I was off of Facebook. Now, they might just see why blogs fail,and then read my post on Facebook.

Here's why I failed at my blog. Perhaps it will match one of your reasons:

1. No one else read it. So why would I keep writing. Let's face it, if no one gave us reinforcement of our actions, we would not do them. If most of America did not receive a paycheck, they are not showing up to work Monday because they love it. They show up because they need to function in society. No one cared, so neither did I.

 2. Posts were all over the place. The reason bigger blogs succeed is because they talk about one specific thing. I don't check out Down Goes Brown for news on soccer. If I want in depth Steeler news, it's not through thePensblog. No, I didn't specialize. So I had no audience. So, I had no visitors. So I stopped caring.

3. Everyone else stopped using blogger. Seriously. I know of no one else on this site. People moved on. So did I.

4. So no one will read this, either?!? Eh, I'm done.